
West Michigan Whitecaps
Email Marketing
Weekly campaign highlighting new merchandise items at the merch shop during the season.
Example of a targeted marketing email promoting one central game or promotion.
Recurring promotion for the next set of home baseball games, sent 3-5 days before the homestand.
Monthly newsletter highlighting special events & encouraging bookings.
Know Before You Go example email sent to ticket purchasers before each home game.

American History Tours
Email Marketing
Marketing email outlining the 3 core reasons people should book a trip with the company.
Highlights the stops on the D.C. trip tour and some of the history behind the spots for teachers.
Outlines the company story for new contacts to learn more during lead nurturing.
Shows the various tour locations offered by the company to show teachers the available options.