As a freelance project, I assisted a family friend with establishing a digital presence for American History Tours, a company that organizes educational trips for students and teachers to historic destinations such as Washington D.C., New York, Boston, and more.

 

My work included setting up social media profiles, launching email marketing campaigns, and developing updated brand guidelines.

A key component of the project was designing a printed booklet for the owner to use during client meetings and conferences. This booklet serves as both an introduction to the business and a compelling sales tool. You can view the finished booklet below!